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In the U.S., it's pretty common to see billboards advertising lawyers along highways, or even on TV and social media. Law firms invest huge amounts of money in advertising to ensure they're the first name you think of when you need legal help. However, not everyone realizes that when you search for a lawyer online, the results might not always be what you expect. Imagine you’ve seen ads for a personal injury lawyer everywhere. After an accident, you Google their name, thinking you’ll quickly find their website. But instead of that lawyer’s site, the top results are ads for other lawyers! This happens because of a practice called competitive keyword advertising. Photo: Solen Feyissa, CC BY-SA 2.0 , via Wikimedia Commons

If you've been online recently, you may have come across the adorable baby hippo, Moo Deng, who's taken the internet by storm. Just a month after her debut on social media, this bouncy little pygmy hippo from Thailand's Khao Kheow Open Zoo became a viral sensation, capturing hearts both in Thailand and around the world.

When we think of technology in our daily lives, it’s hard to ignore how our smartphones and even our cars rely on networks like 5G, WiFi, or Bluetooth. These technologies are part of what we call standard essential patents (SEPs). But what happens behind the scenes to get these innovations into your favorite devices?   Let’s break it down.

The Association of Southeast Asian Nations (ASEAN) has been turning heads recently in the world of intellectual property (IP), with their commitment to stronger regional cooperation. But what does that mean for everyday folks and businesses in Southeast Asia? Let’s break it down.